Farm Bureau Insurance

Goals: Increase market awareness for its diverse product line.

Outcome: Double-digit increase in agent co-op advertising participation, more than $1 million in value added and bonus spots annually for paid advertisement and increased quote requests for targeted product lines. In addition, Edge established and implemented a social media strategy resulting in nearly 1,400 likes on Facebook and 265 Twitter followers.

Winner! 

  • 2012 Telly
  • 2013 Addy (x3)
  • 2013 PACE Award
  • 2014 PACE Award
  • 2018 PACE Award

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